Internal Community Management/Community Manager Tasks: Unterschied zwischen den Versionen

Aus Copedia
 
(4 dazwischenliegende Versionen desselben Benutzers werden nicht angezeigt)
Zeile 1: Zeile 1:
The following tasks help community managers to start, operate, and develop a community. Altogether there are 24 tasks that according to an individual community can be more or less relevant or not relevant at all.
The following tasks help community managers to start, operate, and develop a community. Altogether there are 24 tasks that according to an individual community can be more or less relevant or not relevant at all.


== Start a Community ==
== Start a Community ==
Zeile 40: Zeile 39:
{| class="wikitable"
{| class="wikitable"
|-
|-
| 5 || '''Mitglieder akquirieren, unterstützen & moderieren (1/6)'''
| 5 || '''Acquire, support, and moderate members (1/6)'''
Verschicken Sie Beitrittseinladungen und präsentieren Sie ihre Idee in Meetings.
Send invitations and present the community idea in meetings.
  ||  
  ||  
* Personen einladen bzw. berechtigen
* Invite people and grant access
* Meeting
* Meeting




|-
|-
| 6 || '''Mitglieder akquirieren, unterstützen & moderieren (2/6)'''
| 6 || '''Acquire, support, and moderate members (2/6)'''
Begrüßen Sie neue Mitglieder und lassen diese sich vorstellen.
Send welcome message to new members and let them introduce themselfes.
  ||  
  ||  
* Diskussionsthread starten
* Start discussion thread


|-
|-
| 7 || '''Mitglieder akquirieren, unterstützen & moderieren (3/6)'''
| 7 || '''Acquire, support, and moderate members (3/6)'''
Würdigen Sie aktive Mitglieder.
Appreciate active members.
  ||  
  ||  
* „Gefällt mir“
* Like-Function
* @mentioning Funktion (in Beiträgen erwähnen)
* @mention-Function (in Posts)
* Kommentar
* Comments


|-
|-
| 8 || '''Mitglieder akquirieren, unterstützen & moderieren (4/6)'''
| 8 || '''Acquire, support, and moderate members (4/6)'''
[[Community Moderation|Schlichten Sie aufkommende Konflikte und Probleme.]]
Moderate emerging conflicts and problems.
  ||  
  ||  
* Kommentar verfassen
* Create comments
* persönliches Gespräch führen
* Face-2-Face Conversation
* Email schreiben
* Communicate via email (backchannel)


|-
|-
| 9 || '''Mitglieder akquirieren, unterstützen & moderieren (5/6)'''
| 9 || '''Acquire, support, and moderate members (5/6)'''
Reagieren Sie schnell auf Beiträge von Mitgliedern – z.B. antworten, kommentieren, liken.
React to posts of members fastly (e.g. replys, comments, likes)
  ||  
  ||  
* Antworten
* Reply
* Kommentar
* Comment
* „Gefällt mir“
* Like-Function


|-
|-
| 10 || '''Mitglieder akquirieren, unterstützen & moderieren (6/6)'''
| 10 || '''Acquire, support, and moderate members (6/6)'''
Helfen Sie Mitgliedern bei der Nutzung der technischen Infrastruktur.
Support community members to use the technical infrastructure.
  ||  
  ||  
* Meeting
* Meeting
* Persönliches Gespräch
* Face-2-Face Conversation


|-
|-
| 11 || '''Inhalte erstellen & Interaktionen anregen (1/6)'''
| 11 || '''Create content & stimulate interaction (1/6)'''
Verfassen Sie gemeinsam Dokumente zu einem bestimmten Thema – z.B. ein Protokoll, eine Agenda, ein Projektbericht.
Create a document together with the community (e.g. protocol, agenda, report).
  ||  
  ||  
* Dokument erstellen
* Create document


|-
|-
| 12 || '''Inhalte erstellen & Interaktionen anregen (2/6)'''
| 12 || '''Create content & stimulate interaction (2/6)'''
Teilen Sie [[Interessante Inhalte für Communities|interessante Informationen.]]
Share interesting content with the community.
  ||  
  ||  
* Blog-Beitrag schreiben
* Create blog post
* Teilen Funktion
* Share-Function


|-
|-
| 13 || '''Inhalte erstellen & Interaktionen anregen (3/6)'''
| 13 || '''Create content & stimulate interaction (3/6)'''
Erstellen Sie Umfragen um die Meinungen der Mitglieder zu sammeln.
Create survey to collect community member's opinion.
  ||  
  ||  
* Umfrage durchführen
* Conduct survey


|-
|-
| 14 || '''Inhalte erstellen & Interaktionen anregen (4/6)'''
| 14 || '''Create content & stimulate interaction (4/6)'''
Schreiben Sie (Newsletter / zusammenfassende Beiträge) um die jüngsten Community Aktivitäten zu rekapitulieren (Aktivitäten, Treffen).  
Create newsletters or summarys to recap current community activities (e.g. meetings).
  ||  
  ||  
* Blog-Beitrag schreiben
* Create blog post
* Email (umfassenden Blog-Eintrag „anteasern“)
* Email (just a teaser linked to blog post)


|-
|-
| 15 || '''Inhalte erstellen & Interaktionen anregen (5/6)'''
| 15 || '''Create content & stimulate interaction (5/6)'''
Stellen Sie Fragen nach:                
Ask a question regarding:              
* Lösungen für ein Problem               
* A solution for a problem
* Meinungen zu einem Thema             
* Personal opinion on a topic
* Erfahrungen zu einem Sachverhalt
* Experience for an incident               
  ||  
  ||  
* Diskussion starten
* Start discussion


|-
|-
| 16 || '''Inhalte erstellen & Interaktionen anregen (6/6)'''
| 16 || '''Create content & stimulate interaction (6/6)'''
Initiieren Sie Ideensammlungen und motivieren Mitglieder daran teilzunehmen.  
Start an idea crowdsourcing and motivate community members to participate.
  ||  
  ||  
* Ideation Tools
* Ideation tools
* Jede Idee als Blog-Beitrag
* One blog post per idea


|-
|-
| 17 || '''Community Events veranstalten'''
| 17 || '''Host community events'''
Veranstalten Sie regelmäßig [[Kollaborative Veranstaltungsformate|physische Treffen]] um die Mitglieder zu vernetzen.
Host community meetups on a regular basis to link community members with each other.
  ||  
  ||  
* Treffen
* Community meetup
* Blog-Beitrag schreiben
* Creat blog post
 


|-
|-
| 18 || '''Community bekannt machen (1/2)'''
| 18 || '''Promote community (1/2)'''
Versuchen Sie Unterstützung aus dem Management für Ihre Community zu bekommen.
Find a management sponsor for your community.
  ||  
  ||  
* Meeting
* Meeting
* Persönliches Gespräch
* Face-2-Face Conversation


|-
|-
| 19 || '''Community bekannt machen (2/2)
| 19 || '''Promote community (2/2)
Kommunizieren Sie Erfolgsgeschichten und Aktivitäten Ihrer Community in Meetings, Newslettern, im Intranet, im sozialen Netzwerk.'''
Communicate success stories and activities of the community in meetings, newsletters, intranet, and social network.
||  
||  
* Blog-Beitrag in einem öffentlichen Bereich schreiben
* Create blog post in publich area
* Meeting / Persönliches Gespräch
* Meeting
* Face-2-Face Conversation


|}
|}
Zeile 189: Zeile 188:


|}
|}
[[Bild: Bild19.jpg|vernetzte Organisation|400x400px]]

Aktuelle Version vom 19. Mai 2015, 22:49 Uhr

The following tasks help community managers to start, operate, and develop a community. Altogether there are 24 tasks that according to an individual community can be more or less relevant or not relevant at all.

Start a Community

No. What How
1 Plan Community strategically (1/4)

Create a community concept using the community canvas. Develop a community roadmap and get agreement of your superiors.

  • Use templates (Community Canvas, Community Roadmap)
  • Meeting


2 Plan Community strategically (2/4)

Create a structure for your community (e.g. frontpage) and publish a community profile (incl. short description) for members and interested party of your community.

  • Create a community frontpage
  • Use templates (Community Profile)


3 Plan Community strategically (3/4)

Organize a kick-off meeting and concretize goals and activities together with the initial members.

  • Meeting
4 Plan Community strategically (4/4)

Establish a core member group and delegate tasks.

  • Meeting

Operate a Community

5 Acquire, support, and moderate members (1/6)

Send invitations and present the community idea in meetings.

  • Invite people and grant access
  • Meeting


6 Acquire, support, and moderate members (2/6)

Send welcome message to new members and let them introduce themselfes.

  • Start discussion thread
7 Acquire, support, and moderate members (3/6)

Appreciate active members.

  • Like-Function
  • @mention-Function (in Posts)
  • Comments
8 Acquire, support, and moderate members (4/6)

Moderate emerging conflicts and problems.

  • Create comments
  • Face-2-Face Conversation
  • Communicate via email (backchannel)
9 Acquire, support, and moderate members (5/6)

React to posts of members fastly (e.g. replys, comments, likes)

  • Reply
  • Comment
  • Like-Function
10 Acquire, support, and moderate members (6/6)

Support community members to use the technical infrastructure.

  • Meeting
  • Face-2-Face Conversation
11 Create content & stimulate interaction (1/6)

Create a document together with the community (e.g. protocol, agenda, report).

  • Create document
12 Create content & stimulate interaction (2/6)

Share interesting content with the community.

  • Create blog post
  • Share-Function
13 Create content & stimulate interaction (3/6)

Create survey to collect community member's opinion.

  • Conduct survey
14 Create content & stimulate interaction (4/6)

Create newsletters or summarys to recap current community activities (e.g. meetings).

  • Create blog post
  • Email (just a teaser linked to blog post)
15 Create content & stimulate interaction (5/6)

Ask a question regarding:

  • A solution for a problem
  • Personal opinion on a topic
  • Experience for an incident
  • Start discussion
16 Create content & stimulate interaction (6/6)

Start an idea crowdsourcing and motivate community members to participate.

  • Ideation tools
  • One blog post per idea
17 Host community events

Host community meetups on a regular basis to link community members with each other.

  • Community meetup
  • Creat blog post
18 Promote community (1/2)

Find a management sponsor for your community.

  • Meeting
  • Face-2-Face Conversation
19 Promote community (2/2)

Communicate success stories and activities of the community in meetings, newsletters, intranet, and social network.

  • Create blog post in publich area
  • Meeting
  • Face-2-Face Conversation

Develop a Community

20 Monitor Community (1/5)

Track the key indicators of the community.

  • Evaluate system statistics
21 Monitor Community (2/5)

Create pollings and questionairs to get feedback of community members according usage patterns and generated value.

  • Perform survey
  • Provide questions as discussion thread
22 Monitor Community (3/5)

Answer questions contained in the community check.

  • Create document
23 Monitor Community (4/5)

Administer content of your community.

  • Delete content
  • Move content
  • Cultivate folders and categories
24 Monitor Community (5/5)

Evaluate data from community monitoring together with the core members regulary and adapt community canvas and community profile.

  • Create/Update document
  • Meeting